How To Create A Product Demo Powtoon

Welcome to our “How To” tutorial series!? We have recorded a few tutorials that explain step-by-step “How to create your first Powtoon“.

Creating a Product Demo with Powtoon

The tutorial series consists of short clips based on the post – ‘How to create an animated presentation in 5 easy steps‘ creating the following 30 seconds animated product demo video presentation:

Step 1: Script – How to write a script

In this session we present a simple way of how to write a script that can capture your audience’s attention and convince them to take action:

The Powtoon 5-Step Scriptwriting Method

1. Point out the problem

2. Indicate that you have a solution

3. Aggravate the problem

4. Show benefits of your solution

5. Call for action

Step 2: Voice-Over Guide / Background Music

Here we indicate the importance of creating a “voice-over-guide” for your Powtoon. You can either record a guide by yourself, hire a pro, or use a text-to-voice tool. This session also shows how to upload an mp3 file to your Powtoon.

Steps 3 & 4: Dividing the Slides, ‘Populate the Slides’

In this session, we show how to distribute your script to slides and create the baseline for scenes. It also shows how to time text objects to coincide with the voice-over.

Step 5: Timing

In this session, you will learn how to add graphics to your scenes using them from Powtoon ready libraries or by uploading them from external sources, timing them, and giving them different effects. After watching this, you will be pretty equipped with the knowledge and tools you need in order to start creating your own Powtoon.


  1. Here are my list of tips on creating a video production:
    1. First, align the video. What is it about and who it is for. Try to make a research about a target market’s needs and brainstorm about it.
    2. Hire the right scriptwriter. Make sure the people in this section has the potential to communicate effectively.
    3. Wardrobe. Whether your talent wants to speak in such a professional look then have them dress with business attire. Or on the other hand, they may as well look casual with simple yet presentable projection.
    4. The voice over and production set up. Make sure to plan it ahead and get the set ready before it starts.
    5. Storyboards. It is best to look up what the video production with result to in frame by frame.
    6. Edits. This is tricky cause there will be additions and cuts in the video
    7. Performance. Whether you want the video to be in a presentation or public like in youtube. Post it in social media for network traffic.

  2. Greetings! Very useful advice in this particular article!
    It’s the little changes which will make the largest changes.
    Thanks a lot for sharing!

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