Taking full advantage of social media marketing requires understanding which platforms your brand should be active on. For instance, perhaps yours is a B2B company. If so, it makes sense to be active on LinkedIn. Optimizing your LinkedIn presence requires…
Tag:content marketing
Any marketer knows that toward the end of that marketing funnel, they’ll need to drive home business using real and inspiring customer testimonials. Testimonials, and especially video testimonials, allow prospective buyers to hear others — just like them — tell…
We’re not totally sure where it started or how it came to be, but somehow, marketers everywhere are plagued by this idea that content marketing is blogging. The truth is, there’s more to it if you aim to improve your…
This is an Awesome Guest post Written by Des Woodruff, President By 2017, 79% of all Internet traffic is projected to be via broad video consumption (TV, video-on-demand, and P2P). Video will dramatically continue to get stronger in the upcoming…
The smash hit, Game of Thrones, heads into its fifth season with more bite than ever before. The stakes are high as scantily-clad characters continue to fued over who will be the supreme ruler of the Seven Kingdoms. But it’s…
Here are some reasons why your presentations are BAD! We know that so many of you use programs like PowerPoint or Prezi because they have been around for a while, and it is what you know, but change is not…
How video marketing can help your small business thrive As a small business, why should you bother with video marketing? Perhaps you have already identified a target audience. Perhaps you already have substantial website traffic, good sales, decent conversions,…