What Is an Explainer Video? Russ Explains

Russ Law  explains what is an explainer video in this explainer video made using PowToon.  See all of Russ’s videos here.

 

Transcript:

What’s an explainer video?
Basically it’s a video that explains complex ideas in a simple way.
So why are explainers is so important?
* because people don’t like to read (on websites)
* they stand out
* they create personal engagement.
What’s to know?
* they’re short (usually between 40- 90 seconds long)
* they tend to be fast pace
*they explain things in simple terms
Where are they used?
anywhere on the website but usually on the home page.
In short an explainer is… What you are watching right now.
* * * *
Russ Law designs animated explainer videos for his clients.  PowToon is a free online software for making your own animated explainer videos..  You can make your-own animated videos using Powtoon or have Russ make one for you.

 

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Jordana Pepper

Social Media/Community Manager at PowToon Ltd.
PowToon's Social Media/Online Marketing Manager extraordinaire who loves to provide the PowToon Community with amazing, fun, engaging, and informative content!

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