{"id":3042,"date":"2013-08-01T14:02:08","date_gmt":"2013-08-01T14:02:08","guid":{"rendered":"http:\/\/www.powtoon.com\/blog\/?page_id=3042"},"modified":"2013-09-03T12:34:44","modified_gmt":"2013-09-03T12:34:44","slug":"why-should-they-care","status":"publish","type":"page","link":"https:\/\/www.powtoon.com\/blog\/presentation-tips-with-carl-kwan-how-to-design-great-looking-presentations\/why-should-they-care\/","title":{"rendered":"Why should they care?"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-3041 alignright\" title=\"Presentation animation tips by Carl Kwan \" alt=\"Presentation animation tips by Carl Kwan - The PowerPoint alternative\" src=\"http:\/\/dbjk47w5ep2rm.cloudfront.net\/uploads\/2013\/06\/1d9448ed0e89781e523c4fda50869e9b-300x300.jpeg\" width=\"126\" height=\"126\" srcset=\"https:\/\/www.powtoon.com\/blog\/wp-content\/uploads\/2013\/06\/1d9448ed0e89781e523c4fda50869e9b-300x300.jpeg 300w, https:\/\/www.powtoon.com\/blog\/wp-content\/uploads\/2013\/06\/1d9448ed0e89781e523c4fda50869e9b-150x150.jpeg 150w, https:\/\/www.powtoon.com\/blog\/wp-content\/uploads\/2013\/06\/1d9448ed0e89781e523c4fda50869e9b.jpeg 700w\" sizes=\"auto, (max-width: 126px) 100vw, 126px\" \/>In this video you&#8217;ll learn one of the key questions you must answer about your audience: Why should they care?\u200b  Knowing your presentation audience and what their possible motivations are for listening to your presentation is critical to having a successful presentation. In other words, DO NOT skip this step!<\/p>\n<p>&nbsp;<\/p>\n<p>If you missed the first video in the Presentation Foundation Series, please <a href=\"http:\/\/www.powtoon.com\/blog\/presentation-tips-with-carl-kwan-how-to-design-great-looking-presentations\/presentation-foundation\/\">watch it here<\/a>:<\/p>\n<p><iframe loading=\"lazy\" src=\"\/\/www.youtube.com\/embed\/Jm9_WbfCHKg?rel=0\" height=\"315\" width=\"560\" allowfullscreen=\"\" frameborder=\"0\"><\/iframe><\/p>\n<p><a href=\"http:\/\/www.powtoon.com\/blog\/presentation-tips-with-carl-kwan-how-to-design-great-looking-presentations\/\">See a list of all of Carl&#8217;s videos<\/a><\/p>\n<p><a title=\"PowToon Free\" href=\"http:\/\/www.powtoon.com\/account\/signup\/\" target=\"_blank\">Get a Free PowToon account<\/a><\/p>\n<p>Lear more about Carl and his services at the <a href=\"http:\/\/www.powtoon.com\/studio\/\">PowToon studio<\/a><\/p>\n<p>&nbsp;<\/p>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>In this video you&#8217;ll learn one of the key questions you must answer about your audience: Why should they care?\u200b Knowing your presentation audience and what their possible motivations are for listening to your presentation is critical to having a&#8230;<!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><\/p>\n","protected":false},"author":20,"featured_media":0,"parent":2232,"menu_order":0,"comment_status":"open","ping_status":"open","template":"single.php","meta":{"inline_featured_image":false,"twitterCardType":"","cardImageID":0,"cardImage":"","cardTitle":"","cardDesc":"","cardImageAlt":"","cardPlayer":"","cardPlayerWidth":0,"cardPlayerHeight":0,"cardPlayerStream":"","cardPlayerCodec":"","footnotes":""},"class_list":["post-3042","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.0 - 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