{"id":1015,"date":"2012-10-14T16:41:37","date_gmt":"2012-10-14T14:41:37","guid":{"rendered":"http:\/\/www.powtoon.com\/blog\/?p=1015"},"modified":"2022-08-02T15:11:43","modified_gmt":"2022-08-02T13:11:43","slug":"how-people-use-powtoon-to-double-their-website-conversions","status":"publish","type":"post","link":"https:\/\/www.powtoon.com\/blog\/how-people-use-powtoon-to-double-their-website-conversions\/","title":{"rendered":"How People Are Using Powtoon Animated Videos To REALLY Get Attention"},"content":{"rendered":"Read Time: <\/span> 4<\/span> minutes <\/span><\/span>

At Powtoon, we are always brainstorming ways to benefit our users. Our most recent idea was to reveal to normal, everyday people, like you and me, how they can use Powtoon to boost their businesses.<\/strong><\/h4>\n

Let’s look at some great examples:<\/p>\n

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  • How a real-life PayPal employee used Powtoon to astound his bosses!<\/li>\n
  • How some users (even those without any prior design or animation skills ) can use Powtoon to double website opt-ins, and massively increase customer engagement.<\/li>\n<\/ul>\n

    But first!\u00a0<\/strong>We are about to move out of Powtoon’s free beta phase, and I wanted to take the time to thank you for joining us on our journey so far…<\/p>\n

    When we started Powtoon in January 2012 we had a dream…A dream born out of something very frustrating:?Everywhere we turned there were these amazing 90 second animated presentations, but there was no way that we could easily create them ourselves.<\/p>\n

    To get a professional-looking presentation, we found that you had to either spend $5,000-$15,000 on using an animation studio, or take your chances with an outsourcer who would charge you a mere $2,500 (note the sarcasm). Even with a less expensive outsourcer, after weeks of production you still could not change anything to your presentation without his\/her help, which, of course, costs more money…<\/p>\n

    We were very frustrated by this, and noticed that a fair amount of businesses and marketers were also crying out for a solution. Our dream was to create a D.I.Y. product that would allow anyone to achieve professional results with the same amount of effort (or less) needed to make a PowerPoint or Keynote presentation.<\/p>\n

    Then we started to build this dream. Oren (a.k.a Dr. Osm), one of the Powtoon co-founders, offered his award-winning animation and design skills to help us achieve our goal. From the time he joined our team, our mission became to extract and bottle his skills to make a fantastic product, which resulted in a ridiculously user-friendly software, that allows anyone (even me!) to create super professional animated presentations.<\/p>\n

    We aren’t kidding! Powtoon is so easy that ANYONE can use it! Take a look at the Powtoon below. I made it myself (and that’s saying something!!) But seriously, I?m so proud of what we have made because it embodies our dream completely. It truly allows anyone to make professional-looking animated presentations; an impossibility before Powtoon…(by the way, if you’re wondering about the great voiceover showcased in this video, it was done by one of our professionals, and it only cost $20.00)!!<\/p>\n

    Bottling Awesomeness<\/strong><\/p>\n