MINI PROJECT DPM40093

By syuhaidamislan07 | Updated: Sept. 23, 2024, 6:52 p.m.

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SHARE THE AWESOMENESS

GROUP MEMBERS: 1)NUR FARAH AIN BINTI HASSAN (06DPR21F1001) 2)NURSYUHAIDAH BINTI MISLAN (06DPR21F1067) 3)NUR FATIN NABILA BINTI JAPAR (06DPR21F1019) 4)SNEHA A/P RAGAVAN (06DPR21F1052) 5)MUHAMMAD RUSYAIDI AKMAL BIN ZAIDI (06DPR21F1013)

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DPM40093
INTEGRATED MARKETING COMMUNICATION
MESRA FAMILY STORE
Create Awareness
Explanation of Objective of Internet Marketing
C
G
Generate
 Interest
D
Disseminate
Information
C
Create an
Image
C
Create a
Strong Brand
Create Awareness
Develop relationships with local newspapers, radio stations, and other media outlets to create business profiles or get coupon mentions.
Generate
Interest
Create a warm and inviting atmosphere. Decorate the store with family photos, art, or other touches that communicate a personal touch. Offer warm beverages or snacks to shoppers during the holiday season, or host special events that build community around the store.

Disseminate Information
Mesra family store could disseminiate information by Presenting program results to local community groups and other local stakeholders and by disseminating information on an organization's website.
Create an Image
Brand Identity: Mesra Family Store SDN BHD may focus on defining its unique selling proposition, which may focus on providing high-quality products, a wide selection, competitive prices, or exceptional customer service.

Visual Branding: This included creating a logo that represented the values and essence of Mesra Family Store SDN BHD. The logo can combine elements that convey warmth, trust, and family values, considering the company name and target audience. 
Create a Strong Brand
Is client satisfaction and repeat purchases is where the marketer aims. After a purchase has been done the marketer can drive a promotion in order to build a stronger relationship with the client. Mesra Family Store are normalizing nurture customer relationships.

Mesra Family 
Store Social Media
Where you can find us ?
SCAN QR to know more !!

MINI PROJECT DPM40093

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