Group Video Presentation (Business Growth) - Group

By nshuhada270 | Updated: Jan. 24, 2023, 9:59 a.m.

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INTRODUCTION

To continue expanding and  developing the business, it is  necessary to identify  and  overcome common development mistakes, as well as problems and challenges  that firms do not frequently face. Entrepreneurs must ensure that the steps they take now do not create  additional problems and obstacles for  their future business.

A good strategy will help businesses  capitalise on opportunities for  longterm growth. Therefore,  to  help Bapak Marketing and Distribution, we  will  analyse  the challenges faced by them  in growing their business and  suggest a few solutions for  them to consider while  growing their business.

LET'S WE START IT!
CHALLENGES AND ISSUES FACED BY BAPAK MARKETING & DISTRIBUTIONS
Financial Challenges
Lacked of Skilled Labour
Logistic Issues
Product Quality, Cost of Product and Product Performance Issues
Delay of Raw Materials
Poor Planning and Scheduling
Challenges on Managing and Controlling Product Quality and Product Cost on Large-scale Production 
Solutions
To The
Problems
RestructuringBapak Company's finances should be kept up to date
FINANCIAL CHALLENGES:
Broaden their search area in order to find workersProvide training
Lacked of Skilled Labour:
Use third-party logistics (3PL)
Logistic Issues:
Instruct the marketing team to 
conduct a training programme for employees involved in product production
Product Quality,Cost of Product and Product Performance Issues:
 Hire an  independent inspector to monitor production  from the initial process all the way to the final product
Delay of Raw Materials:
Using a Gantt Chart
Poor Planning and Scheduling:
Using Quality Control Method: Six Sigma Method
The problem of managing and controlling product quality and product cost in large-scale production:
BAPAK COMPANY'S SWOT ANALYSIS
STRENGTH
Products diversityAdvanced technologyRobust distribution
FinancialLack qualified staffTransportation
WEAKNESSES
OPPORTUNITIES
Untapped marketGlobal pandemicSocial Media. Good relationship with SME
THREATS
Growing competitionRegulatory threatsPotential competition in key marketLow brand recognition
SUGGESTIONS FOR 
Appropriate Strategies
INTERNAL GROWTH STRATEGIES
SUGGESTION  1
New Product Development

Bapak Marketing could produce and market their new product as organic cheese or butter 
because they use a non-chemical sterilisation process for their Summerfield milk 
bottles.
Other Product Related Strategies: Marketing

Bapak Marketing could hire a social media content creator to create content such as recipes related to their product, Summerfield Milk, such as Dalgona coffee, Milo truck recipe, Boba milk tea, Milk Pudding, and any other milk-related recipes such as drinks, desserts, and even snacks.
EXTERNAL GROWTH STRATEGIES
SUGGESTION  2
Licensing

Bapak Company should consider a merchandise and character licencing deal with these entrepreneurs, helping them while also generating a profit alongside it due to the time, money, and energy invested in these 
local entrepreneurs.
Strategic Alliance

Bapak Company can take that opportunity 
to collaborate with Nestle to create innovative recipes involving Nestle’s product and Bapak Company’s milk. A marketing alliance is the kind of strategic alliance that can be used in this collaboration. This is because marketing alliance plans commonly pair businesses with distribution networks with those who have goods to sell.
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Qoute of the day:
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Prepared by:
Group 6

Group Video Presentation (Business Growth) - Group

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