Why Our Award Finalist Recognition Matters, Even If You’re Not in Pharma

Visual Pharma by Powtoon has been named a finalist in the 2026 LTEN Excellence Awards.

If you want to see what this looks like in practice, we’ll be showcasing it live on May 20 as part of our Triple AI Unboxing event for L&Ds, Internal Comms, and any teams tasked with closing knowledge gaps in their organization:

3 AI workflows for corporate knowledge sharing: Live unboxing event

If you’re not in the life sciences space, the LTEN Excellence Awards might not mean much at first glance.

So let’s start there.

What is LTEN, and why does it matter?

LTEN (Life Sciences Trainers & Educators Network) is one of the leading organizations focused on learning and development in the pharmaceutical and biotech industries.

Their annual Excellence Awards recognize innovation in how complex, high-stakes knowledge is taught, communicated, and applied in the real world.

And in pharma, that bar is high.

Because learning content isn’t just about engagement. It needs to be:

• Scientifically accurate
  
• Compliant with strict regulations
  
• And trusted by medical professionals
  

So what exactly is an MOA video?

MOA stands for Mechanism of Action.

It’s the explanation of how a drug works in the body, at the biological level.

Think:

• How a molecule interacts with cells
  
• What pathway it affects
  
• And how that leads to a clinical outcome
  

This is critical knowledge for:

• Medical Affairs teams
  
• Field representatives
  
• Healthcare professionals
  

But here's the challenge: MOA content is some of the most complex material in pharma.

And traditionally, turning it into something clear and visual requires:

• Specialized agencies
  
• Weeks of production
  
• Significant budgets
  

Why this matters beyond pharma

Even if you’re in L&D, internal communications, or enablement, this should sound familiar.

Different industry, same problem:

• You’re sitting on complex, high-value knowledge
  
• It’s hard to turn into something people actually understand
  
• It takes too long to produce
  
• And by the time it’s ready, it’s already outdated
  

In pharma, that problem shows up in MOA content.

In other industries, it shows up in:

• Training materials
  
• SOPs
  
• Product education
  
• Internal documentation
  

What MOA Studio changes

MOA Studio, the solution recognized by LTEN, was built to solve this problem in one of the most complex environments possible.

It enables teams to:

• Work directly from clinical source materials
  
• Create medically accurate visual explanations
  
• Maintain full control over compliance, validation, and updates
  

Importantly, this is not about replacing experts.

It’s about supporting them.

The workflow combines:

• AI-assisted structuring and visualization
  
• Human validation and scientific oversight
  
• Built-in governance, auditability, and version control
  

So teams can move faster, without compromising accuracy or trust.

The bigger shift: from content creation to knowledge transfer

What makes this recognition meaningful is not just the solution itself.

It's what it signals.

Across industries, we’re moving from creating content to moving knowledge.

And we're doing it:

• Faster
  
• More clearly
  
• And at scale
  

In pharma, that means better scientific communication.

In L&D, it means:

• Training that actually lands
  
• Knowledge that reaches the right people
  
• And content that evolves as fast as the business does
  

See it live: May 20

MOA Studio is just one part of a broader shift we’re building toward.

On May 20, we’re hosting a live Triple AI Unboxing event, where we’ll showcase:

• How teams capture and structure knowledge
  
• How dense procedures turn into clear communication
  
• And how scientific content becomes visual, compliant education
  

If you’re working with complex content in any form, this will feel very relevant.

save your spot here

Winners of the LTEN Excellence Awards will be announced this June. We’re proud to be part of the conversation.