Author

Melissa is Powtoon's Social and Community Manager. With over 10 years experience in the Communications realm, her background in digital strategy and community building spans a variety of industries and brands, both large and small. She loves all things tech, taking the occasional nap, and telling people where to find the best taco.

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How to Effectively Tell Stories in B2B Video Marketing

It’s safe to say that most B2B companies want to run successful video marketing campaigns. And the most successful companies tell stories in B2B video marketing.  Why? Because stories tug on people’s heartstrings, encourage people to move or act, and…

  • Read Time: 5 minutes
  • July 23, 2019
  • 10273

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