The 5 Parts of a Video

Powtoon - Free business presentation animation softwareRuss explains the 5 steps to making your own animated explainer video

Having an explainer video on your website is a great way to excite your audience, build your brand, and create raving fans. Websites that contain video content convert 3 times more than ones that don’t! And, animated videos are a great way to engage your audience on social media platforms like Instagram, Facebook, and Twitter.

Making an animated video is easy. But, how do you tell a compelling story with your video?

Watch this video to learn the 5 parts to an awesome animated explainer video:

1. The attention grabber – You have 5 seconds to tell the viewer why they 

2. The intro Bumper – This is your tagline or logo

3. The Content – Blow your audience’s mind with inspiring content

4. The Call to Action – Tell them what they need to do next

5. The outro Bumper – If you make more than one video, include an outro bumper so they know to watch the next video in the series

When you make your animated video online, don’t forget to add music tracks and voiceovers.

There are all types of professional videos you can create using an animated video tool like Powtoon. You can create social media videos, educational videos, corporate communication videos, product videos, and so much more!

Powtoon’s online video maker platform helps you create videos in minutes with no video editing experience! It’s easy to create high-quality videos for all areas of your business, including:

  • Promotional videos for your marketing team
  • Demo videos for your sales team
  • Corporate communication videos for your communications team
  • Employee welcome videos for your HR team
  • Instructional videos for your L&D team  

Watch the next episode:​ The call to action

Get a free Powtoon account

Russ Law is an animated explainer video maker for hire and you can reach Russ at​ https://www.russlaw.co.uk/

Create your own animated explainer video using Powtoon’s online video editor today. 

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