Artificial intelligence has become such a buzzword in recent months that it’s sometimes difficult to know precisely what AI tech consists of. Often, AI refers to: AI technologies are transforming businesses across a range of industries and niches. Be aware…
Maintaining an active social media presence can be an effective way to boost customer engagement while also potentially reaching new customers. However, when posting content on social media, it’s important to remember that your followers are probably bombarded with plenty…
Staying abreast of small business trends should be among the top priorities of any small business owner. Regardless of your industry or niche, if you understand how these trends affect you, you can plan to take advantage of them proactively….
Effective social media marketing doesn’t just involve routinely posting content. To take full advantage of social media, you need to post the right types of content. Are you unsure of how to decide what type of content to post on…
The verdict is in: video needs to be a component of your social media strategy if you’re a marketer. According to surveys, the odds are good your competitors are already using video to promote their brands on social media. This…
If you’re a marketer in 2023, you need to leverage video content. You also need to leverage social media. Perhaps more importantly, you need to leverage both together. Sharing video content across social media platforms can help you make smart…