5 Advantages to Using an Online Video Editor

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Are you debating whether to invest in on-premises video editing software or subscribe to an online visual communication platform? Both can create beautiful, professional-quality videos, but an online video editor has some distinct advantages. Here are five of them.

1. Collaboration is easy with an online video editor.

Collaboration is tricky with traditional video makers. If multiple people work on a project, they have to take turns using the same computer or develop a file-sharing system that ensures whoever is working on the video is working from the most up-to-date draft. An online video editor allows multiple collaborators to log in to the same project, upload files from their own file source, view the most recent version, and make changes from their own device. There is no need to email video files back and forth and no compatibility issues arise when collaborators use different operating systems.

2. An online video editor requires no special equipment.

Video-making software needs to run on high-end computers with sufficient memory and processing speeds to keep from freezing or crashing. When you use an online video editor, the processing and rendering occur on the platform’s servers. A high-speed internet connection is all that’s required to upload your assets and download your final video. You can edit your video with almost any device that connects to the internet!

3. An online video editor is always up-to-date.

Technology is constantly changing. If you use computer-based video editing software, it needs regular updates to keep up with the latest tech trends or refresh your template options. An online video editor needs no manual updates or configuration; you get the most up-to-date version and features when you log in to the online platform. New professionally designed templates are continuously available for your use and if they add a new aspect ratio optimized for a brand-new social media platform, it’s ready for you immediately.

4. An online video editor is convenient.

With a web-based visual communication platform, you can make edits from anywhere! You can make adjustments in the middle of a client meeting to show them how their suggestions will look. You can also make changes from your laptop during a group brainstorming session. Your CEO can upload a video message from their computer and you can polish it up on yours. You’re not limited by device or location. As long as you can log in to the web, you can work on your project.

5. An online video editor makes file sharing simple.

Software-based video makers require you to download a file and then re-upload it to another platform to share it with colleagues, clients, and customers since most video files are too large to send over email. An online video editor integrates with popular video and social media platforms and gives you the option to download the original file. Many of these programs have their own viewing platform as well, which makes sharing your video as simple as sending a link.

Powtoon’s Online Video Editor

Some online video makers are designed for the novice and have a reputation for creating amateur-looking videos with few advanced features. We understand why serious content creators gravitate toward the tried-and-true software programs that have served them well in the past. However, Powtoon’s visual communication platform gives you the best of both worlds. A user-friendly platform and easily customized templates allow the novice creator to produce professional-looking content. Robust features allow more advanced users to create videos from the ground up. The online video editor gives you the convenience you crave and the creative freedom you need. In fact, Powtoon is trusted by 96% of Fortune 500 companies. Sign up for free and see why!

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Hanna Abitbul

Hanna is Powtoon's Content Marketing Strategist. She joined Powtoon as a copywriter in 2019, after graduating from university with a specialized degree in marketing and business. She continues to inspire people to create incredible video content with blog posts, videos, guides, and more. Hanna's passions include reading, singing, and caring for animals (#proudvegan). Nothing makes her happier than waking up to her two black kitties who, contrary to popular belief, are good luck!