Get tips on the best ways to leverage video to spread your message, make sales, and build brand awareness!
Your video title and description matter — but the thumbnail is often the first thing a viewer sees. A strong thumbnail can significantly increase clicks, watch time, and overall visibility on YouTube and other platforms where videos are surfaced. Thumbnails…
Marketers want to hook their viewers! Simple right? But unfortunately for many marketers and ad creators, they can’t seem to get enough people to stick around to see their videos’ CTAs — let alone take action. Getting an audience to…
Video marketing is huge right now, especially for CRO (Conversion Rate Optimization). It’s been a thing for a while, but lately, it has really taken off — 81% of businesses are using video as a marketing tool, according to a…
It shouldn’t come as a shock to marketers and business owners who’ve signed into LinkedIn recently that video has entered as a leading player on the platform’s newsfeed scene in a big way. LinkedIn can feel like an endless sea…
There’s some serious data out there that backs up the fact that video is more engaging than standard copy. The challenge is that many marketers are attempting to take a plunge into video, but they find that their video content…
We’ve all clicked on a YouTube video, only to impatiently stare at the countdown on the bottom right-hand corner of the screen for the “Skip Ad” button to appear. But what about those ads that hook you in and keep…
This month we kicked off our monthly meetup series for the SF Video Marketers Club. The session was focused on helping marketers and video professionals understand how to effectively leverage video to drive business results. Video marketing is still evolving…
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