Video is a great tool to help drive website traffic, but there are a few things you should do to ensure it has the maximum impact. Here are five best practices to follow when using explainer videos, marketing videos, or…
Category:Video Marketing
Everything you need to know about Video marketing for your business
Animated videos are a great way to capture the attention of your audience, but it’s not enough to string together a random collection of text and images. An effective video is cohesive from start to finish and includes engaging graphics…
Corporate videos are powerful tools for communication, training, onboarding, and storytelling — but only if they hold attention and drive action. In a world of short attention spans and crowded content feeds, engagement is the difference between a video that…
Updated August 2023 Creating a business video is a daunting task. Whether you are targeting clients, employees, shareholders, or managers, your final piece needs to look polished and professional. Every visual communication platform has a learning curve, but most professionals…
Using a video maker with templates helps teams create professional video content quickly without needing deep design or animation skills. Templates provide a structured starting point that ensures pacing, visual clarity, and design balance, so creators can focus on content…
The past year threw a wrench into employee engagement, as most offices sent their workers home. Gone were the water cooler chats, office birthday celebrations, and morning hellos to cubicle mates. Gone, too, was the ability to have a spontaneous…
Something strange is happening on LinkedIn. No, it’s not the algorithm or the sudden surge of “kids at home” pictures. At least for us here at Powtoon, it’s a sheer abundance of video resumes that we’re being mentioned in. Now,…
