Whether you run a one-person operation or a thriving enterprise, cultivating a unique personal brand is essential. This is true regardless of your industry. Your personal brand allows you to forge a…
George Clooney once admitted that it is impossible for him to make a good movie out of a bad script, although the reverse is possible. A movie could have a big budget,…
Video content boosts engagement on social media, in the classroom, and in numerous other contexts. It does so because it’s dynamic, capturing an audience’s attention in a way other forms of content can’t.…
There is no shortage of video content on the internet. Statistics indicate that on YouTube alone, users upload 500 hours of video content every minute. Video content should play a critical role in your…
Anyone who generates content for social media or other such online platforms knows photos can connect with an audience in a way that text alone often can’t. However, as video content becomes increasingly ubiquitous…
In any industry, video content can play many roles. For instance, research indicates that video content drives more engagement on social media than blog posts and other types of content. That means video can…
Video content can play a wide variety of roles in an overall marketing strategy. To better appreciate the importance of video marketing in the digital age, consider the following pieces of data,…