Lesson 28 - Importance of motivation

By boltlaura89 | Updated: March 1, 2025, 5:18 p.m.

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Lesson 28
Importance of motivation.
3.5 Motivation and Retention.
Learning Objectives
To explain the term 'motivation'.
To explain why retention and low staff turnover are important to a business.
To analyse the benefits of a motivated workforce.
What is motivation?
Motivation is how workers are encouraged to work hard, for example, by giving workers a bonus or paying for their gym membership.
What is employee retention?
Employee retention is when workers choose to stay in a business rather than moving elsewhere.
What is staff turnover?
Staff turnover is a measure of the number of staff who leave a business each year and need replacing.
What are the benefits of a motivated workforce?
3
1
2
4
Reduced waste of raw materials
Low absenteeism
High employee performance
Increased customers
7
5
6
Easy to recruit new staff
Better delivery of service
Less need for supervision
For example:
Motivated staff will be absent less often.  They will want to be at work to earn their rewards or because they enjoy being at work.

Absenteeism costs money if firms have to pay sick pay and no products are being made by the workers.
Low absenteeism
For example:
Workers are efficient in what they do because they gain rewards for good quality work.
High employee performance
For example:
Motivated staff will want to produce good quality work.  This will reduce waste because fewer goods will not be up to standard.
Reduced waste of raw materials
For example:
Due to the improved quality of goods and services, customers increase, making the business more successful.
Increased customers
Learning Objectives
To explain the term 'motivation'.
To explain why retention and low staff turnover are important to a business.
To analyse the benefits of a motivated workforce.
If you have any questions, please contact your teacher.
Thanks for watching!

Lesson 28 - Importance of motivation

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